Author: Jai Whiting

  • Every customer is in one of eight states. Here’s how to know which

    Every customer is in one of eight states. Here’s how to know which

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    Jai Whiting
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  • STEPS [INFOGRAPHIC] 1997 -2017

    STEPS [INFOGRAPHIC] 1997 -2017

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    Jai Whiting
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    Its hard to believe that the manufactured pop group STEPS created back in 1997 to capitalise on the line dancing craze with the catchy 5,6,7,8 have returned to the charts nearly 20 years later with an instant disco classic which is already flying high on the iTunes singles chart. Their 4th studio album is in…

  • Girls aloud: Ten [INFOGRAPHIC] 2002 – 2012

    Girls aloud: Ten [INFOGRAPHIC] 2002 – 2012

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    Jai Whiting
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    Girls Aloud were formed by Louis Walsh in ITV1 talent show Popstars: The Rivals: in 2002. The group consists of Cheryl Cole, Nadine Coyle, Sarah Harding, Nicola Roberts and Kimberley Walsh. The group achieved a string of twenty consecutive top ten singles in the United Kingdom, including four number ones. They also achieved six certified…

  • New media meets old media

    New media meets old media

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    Jai Whiting
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    Following the Internet browser wars rumbling away including Google vs Microsoft other traditional Internet only businesses have taken to producing TV adverts. Facebook launched its first brand building television advertisement in the US to celebrate hitting 1 billion users . The advert comparing chairs to Facebook. Fighting the vomit back when the lines “that’s why…

  • Google vs. Microsoft: Battle of the ads

    Google vs. Microsoft: Battle of the ads

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    Jai Whiting
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    With less than 5% between them, the battle to dominate the browser market continues between Internet Explorer and Google Chrome. With the ability to set the default search engine and make it ever so slightly difficult to set another its easy to understand why Google and Microsoft would like to have more people using their…

  • K25 comes alive with social media

    K25 comes alive with social media

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    Jai Whiting
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    It’s 25 years since Kylie Minogue jumped from the Australian hit soap Neighbours and launched a pop career. To celebrate everyone’s favourite pop princess has rerecorded some of her amazing hits at Abbey Road. The team behind the social media campaign have got it right offering Kylie fans the opportunity to unlock one of these…

  • Yes Betty, you’re still hot

    Yes Betty, you’re still hot

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    Jai Whiting
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    I few months back a rumour appeared online that Betty White of Golden Girl fame was appearing as a dance track, I thought they were having a laugh. Then the video materialised on YouTube to confirm it was all true. Although it appears to be an advert for The Life Line Programme, the tune is…

  • Will Young – Jealousy

    Will Young – Jealousy

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    Jai Whiting
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    I thought Will Young had vanished from the pop world after releasing his greatest hits album in November 2009. But following on from his collaboration with Groove Armada on February 2010 track History he is back with his new album Echoes. The first come-back single Jealousy is hoping to add to his already eight million…

  • Solo Spice defining moments

    Solo Spice defining moments

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    Jai Whiting
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    With Melanie C due to release a new solo album on September 4 and the video to her latest single, Think About It hitting YouTube last week, it stirred some nostalgia about what the defining solo moments were for each of The Spice Girls. With 75 million records worldwide, making them the best-selling female group…

  • I don’t like tea…

    I don’t like tea…

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    Jai Whiting
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    Aldi has recently begin a new series of advertising. The first features an older lady discussing the tea that she buys for her husband, all in rather an uninterested tone. The second featuring a younger woman discussing her love of mayonnaise on absolutely everything is less as funny, but I’m hoping that the ones to…

  • Jack Sparrow (feat. Michael Bolton)

    Jack Sparrow (feat. Michael Bolton)

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    Jai Whiting
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    I love, love, love The Lonely Island and this track with Michael Bolton is really funny. I never thought a man would look so hideous as a woman as Mr Bolton does as Erin Brockovich… wonder what Julia Roberts thinks of it?

  • Scissor Sisters VS Boys Noize mixtape

    Scissor Sisters VS Boys Noize mixtape

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    Jai Whiting
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    Scissor Sisters wrap up their latest North American tour and their good friend Alex, also known as Boys Noize, has put together an incredible mixtape for us. It features some great Scissor remixes as well as some other special gems. So hop on the treadmill and enjoy!

  • The return of Sophie Ellis-Bextor

    The return of Sophie Ellis-Bextor

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    Jai Whiting
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    Back in the summer of 2000 Sophie Ellis-Bextor hit the main stream featuring on Ibiza hit ‘Groovejet (If this Aint Love)’ with Italian DJ Spiller and pushing Victoria Beckham’s frost solo offering into second place. Following this Sophie has released three albums Read My Lips, Shoot From The Hip and Trip The Light Fantastic. Normally…

  • Fake That – Comic Relief 2011

    Fake That – Comic Relief 2011

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    Jai Whiting
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    Comic releif raise more cash in 2011 that ever before with an impressive £74m on the live show on Friday. Highlights of the nights entertainment came from Fake That featuring Gary, Jason, Howard, Mark and Robbie with their fake alteregos provided by Catherine Tate, Alan Carr and David Walliams. The duet between Susan Boyle and…

  • Cats… with thumbs

    Cats… with thumbs

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    Jai Whiting
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    This new advert by Cravendale is amazing. My cat Dexter has extra thumbs, but luckily doesn’t have the brain power to use it to his advantage.

  • Taio Cruz – Higher ft. Kylie Minogue

    Taio Cruz – Higher ft. Kylie Minogue

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    Jai Whiting
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    Taio Cruz asked me directions to the BBC in Golden Square last summer… he behaved like a bit of a bellend thinking that I should drop at his feet as he had spoken to me. Unfortunatley I was smoking at the time and that is more important to me than anything. This new track featuring…

  • Inlikeawhippet.co.uk

    Inlikeawhippet.co.uk

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    Jai Whiting
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    After finishing university in 2002, and working in insurance for a couple of years I felt that my creative juices were dripping away, so re-launched inlikeawhippet.co.uk.

  • Cinema 2008 – 2010 [INFOGRAPHIC]

    Cinema 2008 – 2010 [INFOGRAPHIC]

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    Jai Whiting
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    Digital Cinema Media (DCM) the cinema advertising sales house has been in business for just over two years since being bought by the UK’s largest exhibitors ODEON and Cineworld in October 2008. A lot has happened in these two years and the company wanted to do something to highlight this. Rather than the usual piece…

  • Somebody to love me

    Somebody to love me

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    Jai Whiting
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    Boy George is back on form featuring on a new track by MArk Ronson and the Business International title ‘Somebdy To Love Me’. With Ronson producing Duran Durans latest offerring, lets hope that a new album is on its way for Boy George. Not sure I’m loving Marks new blond hardo, but this track is…

  • For The Experience

    For The Experience

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    Jai Whiting
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    Digital Cinema Media (DCM) the cinema advertising specialists have just launched a new in-cinema ad featuring iconic British actor Ray Winstone. If you look closely, you can see the back of me head in the audience. It’s like Wheres’s Wally.